Guard Your Identity, Resources in 2015

Midwesterners, Wisconsinites in particular, are often friendly, trusting, and willing to help a stranger. But sometimes such laudable traits can backfire. Before you respond to a promotion or a plea for help, ask about documentation and security safeguards.

A few common scams have become well-known and most people know not to respond to a money-making deal emailed to them from Nigeria or to a phone call requesting money to get their grandchild out of jail. Yet some scams are less well known and seemingly innocent. If you are contacted by a charity that you’ve never heard of and it seems to be doing wonderful work, don’t take the message at face value. At a minimum, contact their headquarters and check to see that they are listed on the Wisconsin Department of Financial Institutions’ list of registered charitable organizations: https://www.wdfi.org/ice/berg/Registration/Search.aspx.

Other fraud is less visible, as when a criminal steals customers’ identities through a retailer’s vulnerable computer network. To prevent and limit the damages of identity theft, avoid giving out personal information unnecessarily. And remember to check your debit and credit card statements frequently for unknown purchases. If you find that your account has been robbed, contact your card holders, financial institution, police, and credit bureaus as soon as possible.

Some vendors-such as tax preparers, investment professionals, insurers, and medical offices-have legitimate needs to see personal information. Be especially watchful of any transactions that require the sharing of your Social Security number, birth date, or other personal information.

The Wisconsin Department of Financial Institutions, for example, recently reminded investors to be “vigilant about asking questions about a financial firm’s level of cybersecurity preparedness. They should ask about what specific steps the firm has taken to protect personal client information.” said Patricia Struck, administrator of DFI’s Division of Securities.

A good investment firm will not be put off by your questions, but will know that you are careful about safeguarding your identity and resources. Ask if the firm has ever experienced a cybersecurity incident and what safeguards it has in place.

In September 2014, the North American Securities Administrators Association reported that 62 percent of state-registered investment adviser firms participating in a pilot survey had undergone a cybersecurity risk assessment, and 77 percent had established policies and procedures related to technology or cybersecurity.

Likewise, consumers can reduce their risk of becoming the victim of cybercrime or other fraud by identifying areas of potential risk, asking questions, and being vigilant.

Additional resources:

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About Union State Bank

Honesty, integrity, commitment; hometown values that are our way of doing business. At Union State Bank our mission is to be the preferred, locally owned bank committed to providing exceptional service to achieve long lasting customer relationships. The Union State Bank has been serving the banking needs of our community since 1911, when the Farmers and Merchants State Bank was formed in Kewaunee, Wisconsin. The Bank’s slogan was "A Bank of the People, By the People and For the People - A Bank For All The People," and invited the community "if you are not a customer, become one, and we assure you that your interests will be protected in every legitimate manner." In 1934 the Farmers and Merchants State Bank consolidated with the Dairyman’s State Bank, which was located across the street, and the Union State Bank was formed. It was reported in the local paper that "The union of two banks is particularly for the benefit of depositors. All the experience, ability and training gained through many years of banking service is combined here primarily for your protection. The confidence that has been cultivated over past years is now being strengthened." We have continued to grow through the years, and slogans used include "Union State Bank, where rail and water meet" and "Union State Bank, the bank and a half, we give you our all and then some." We currently have four locations. We have two offices located in Kewaunee, Wisconsin which is along the shores of Lake Michigan, approximately 20 miles east of Green Bay. We also have an office in Green Bay, Wisconsin and an office in Two Rivers, Wisconsin. Our main office is located at 223 Ellis Street in Kewaunee. Our second Kewaunee location was established in 1996 and is in the Piggly Wiggly grocery store. Our Green Bay office was established in 1987 and in September of 1999 we completed an addition to that location. In April 2004 we opened our office in Two Rivers. Originally situated inside the Pick 'n Save grocery store, the Two Rivers office was relocated to a brand new building at 2221 Lincoln Avenue on April 21, 2009. We have certainly grown and changed over years, but one thing remains constant - our commitment to our customers. We are proud to be the only independent bank in Kewaunee, which allows us the ability to offer a wide array of services that are designed to meet the individual needs of our customers. We offer full-service banking from an experienced, dedicated staff of full-time employees. We still believe in the "personal touch," and enjoy getting to know our customers. Even though we are a small, locally owned bank, we offer the latest in technology services, including our website and 24-hour account access via our "Union Access" line. We are proud of our long history of high-quality, personalized service, and invite you to become a customer of Union State Bank. See how "We Make the Difference" for you.
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